Using best practice SEO strategies and techniques, we’ll increase your organic rankings in the search engine results pages for your chosen keywords and phrases;
Digital Marketing Solutions for Automotive Dealerships and Franchises
With our digital marketing expertise, and just the right combination of SEO, Social Media & Online Marketing, we’ll generate more traffic, increase visibility and improve the ROI for your auto dealership website.
Online Marketing for Car Dealerships
With so many potential car buyers using the search engines as the first point of research when purchasing a new or used vehicle, defining your online marketing strategy and planning how to implement it are key factors to becoming a successful online automotive dealer.
Automotive Research Online Stats:
- 75% of car research is done online;
- 38% of prospective car buyers consult social media before making a purchase;
- 24% of car buyers use social forums to chat about their car buying experience;
- 85% of all consumers search the internet for a local business.
Increase Used Car Sales with SEO
To rank organically within the search engines your new or used car sales website needs a little assistance – that’s where SEO comes in. We optimise the copy on your web pages with just the right balance of keywords, content and links, helping to make an impact in the search results pages. And as new models and services become available, we’ll create new fully-optimised web pages to assist you in ranking for things like: pre-reg models, deposit contributions, car servicing specials, and more. When combined with other online marketing strategies you’ll start beating out your local competitors, increase website traffic, and generate leads that ultimately convert to sales.
Promote Your Dealership to Gain Immediate Traffic with PPC
Paid search advertising for your local car dealership can be used as an interim measure while your organic rankings are growing, or as part of your ongoing internet marketing strategy. We have much experience running Pay Per Click campaigns for dealerships wishing to broaden their reach, promote special deals, and generate instant traffic resulting in conversions. Our Automotive PPC experts will drive your targeted audience to your site enabling you to turn the sale! With 88% of the search market share, Sonet Digital’s number 1 choice for PPC advertising is Google Adwords.
Connecting Directly with your Customers through Social Media Networking
It’s now essential for auto dealerships to be actively connecting with potential customers on the social media networks since such a large percentage of car shoppers and buyers use these social channels to discuss their potential car purchase with friends and family, asking for recommendations and offering up advice. Appealing to this market could have a big impact on future sales at your new or used car dealership – We see it as your dealership providing great customer service even before you’ve begun your sales pitch! Sonet Digital offer Social Media Marketing services across a range of Social networks that include Facebook, Twitter, Google+, LinkedIn etc.
Managing Your Online Reputation
Bad reviews can really hurt an automotive dealer. As part of your online reputation management, keeping up-to-date with what’s happening on review sites and your social accounts is essential. We’ll keep a close eye and react to positive and negative feedback and reviews. We’ll do everything in our power to keep the best reviews and articles featured at the top, and alert you when negative feedback has been posted so that you can deal with the situation in the most effective manner. We also guide your marketing team on how to get positive feedback from your car sales and service customers.
Sonet Digital offer a range of Automotive Digital Marketing Services that include:
As a full-service web design agency, our developers have the expertise to build or redesign your website using the most appropriate technology for your requirements.
Sonet’s online marketing team will keep on top of reviews and feedback as well as updating business citations in local directories – this is of paramount importance for local automotive dealerships.
Here’s why you should get in touch today
The reach and power of digital marketing within the automotive industry is endless, with leads and sales opportunities across a range of marketing channels. Sonet Digital have the expertise and knowledge to tailor your car dealership online marketing package specifically for your products and services.
Let us know how we can help to bring your auto dealership to the attention of the masses. Call us on 01227 467988 to arrange a consultation, or fill out our contact form.