>> Standards More than ever, there needs to be some sort of standards in the SEO industry…

Don’t even get me started on this one. I know that some of the industry top dogs are trying with SMA, but honestly, it’s a band aid to the real solution. Industry standards and best practices don’t come from a group who just decide to, well, ummm, become a group, they come from an appropriate government standards accredited agency. For example, Australia has “Australian Standards” which is a nationwide government body to oversee all industries, including marketing, the only problem is, is that they haven’t yet extended to the web as a unique market. I know other countries have these types of national standards, and it’s at this level the problem needs to be approached, not just a bunch of online marketers getting together for a band aid session. Saying that, a problem will still exist for those poorer countries that don’t regulate any kind of stands, such as India, Pakistan, etc. etc. Anyone with the money to buy a computer and get online is trying to make a buck, most dishonestly.

Quite honestly, I’m glad I’m retired now from work, as SEO was becoming a real pain in the backside. I was getting so sick off having to qualify myself to those that have been ripped off the first time by these half arsed bandits.

I had a chat with a very talented designer just the other day actually, and he was chatting to me because of the SEO problem, and obtaining rankings for his clients. He didn’t want to SEO the sites, as its not is talent, but he wanted to ensure that what he does is SEO compliant, i.e. an SEO won’t have to go back and redo his work as its done right the first time. He is even going back and fixing his past clients sites, free of charge, in his spare time. That is honesty and integrity for his clients. What most people fail to realise, is that your best client is your current clients, not a browser…