content – Sonet Digital

The Importance of Snippets in Online Visibility

Vincent — Fri, 05 Aug 2011 13:49:25 +0000

Google tailors the snippet shown to a user based on their specific search query For anyone with a website, understanding how your business is represented online is crucial. One key aspect of this is the snippet that appears in the Search Engine Results Pages (SERPs). This snippet is typically a brief description that appears beneath the title of a search result in search engines such as Google.

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Just How Important is a Company Blog?

Vincent — Mon, 07 Feb 2011 20:47:28 +0000

Writing a business blog can increase your online reach. A question I am occasionally asked is whether having a business blog is good for your company. Is it just another trend, or does it offer genuine value? Securing a Stronger Online Presence For those company marketing managers who have aspirations of reaching the top of the organic search results, a company blog will go a long way in…

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SEO Forecasts for 2006 Analysed

Vincent — Wed, 28 Dec 2005 23:43:57 +0000

I hope you are all enjoying your seasonal holidays. I couldn’t help catching up on some tech reading and a blog post by Stuntdubl, titled “40 SEM 2006 Predictions.” Stuntdubl provided a list of ideas related to SEO that are forecasted for 2006. Let’s explore this post, I have highlighted some of the key points and added additional insights. Stuntdubl’s foresight about involving the web…

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