ecommerce – Sonet Digital

Refresh Your E-Commerce Marketing Strategy for Optimal Results

Deana — Fri, 12 Jan 2018 17:24:29 +0000

By comprehending your analytics data, you can make informed decisions about your online marketing initiatives This article was updated on 21st November 2018. The beginning of a new year is an opportune time for e-commerce businesses to evaluate their marketing performance. The holiday season often brings a surge in traffic and sales, making it essential that you analyse the data collected…

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Shopping for a Car Just Got Easier with Google Knowledge Graph

Vincent — Fri, 06 Dec 2013 11:13:25 +0000

The Knowledge Graph is Google’s initiative to present relevant information in a card-like format. In recent developments, Google has incorporated car search into its Knowledge Graph. This move has simplified the process of car shopping, offering users a more streamlined and efficient search experience. Introduced in May 2012, the Knowledge Graph was Google’s initiative to refine the search…

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Google Checkout To Close – What it means for Business

Vincent — Thu, 15 Aug 2013 12:18:29 +0000

Google will close its payment processing service, Google Checkout, and eventually transition to Google Wallet. On 20 November 2013, Google intends to shut down its payment processing service, Google Checkout. This move is a step towards transitioning to Google Wallet, a versatile payment system. Google Checkout was introduced in June 2006 as a rival to PayPal. Initially free…

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Facebook Ramps up its Ecommerce Capabilities with Gifts

Deana — Fri, 28 Sep 2012 13:04:59 +0000

Members can select a gift for their friends from the available list on Facebook Gifts Recently, Facebook announced its new e-commerce feature, ‘Facebook Gifts’. With the company now being publicly traded, there’s an expectation from shareholders for increased revenue streams. On September 27th, Facebook made an official announcement about this new feature. In essence, users can select a gift…

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Google Commerce Search 3.0 – A Game-Changer for E-Commerce SEO

Vincent — Mon, 04 Apr 2011 14:57:32 +0000

Google Commerce Search (GCS) maximises sales for retailers by giving the shopper a direct search route to a product utilising e-commerce results only Online shopping has witnessed significant growth. Last year, The Nielsen Company reported that over 80% of frequent online users, equating to roughly 31.6 million individuals, visited at least one of the UK’s top 200 e-commerce sites. Impressively…

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An Incredible Year for E-Commerce 2005 Witnesses a 22% Surge in Online Spending

Vincent — Tue, 24 Jan 2006 10:07:00 +0000

Shopping online in a virtual world 2005 marked a significant milestone with online spending increasing by 22%, signifying a positive trajectory for e-commerce development firms, advertising portals, and their associated industries. The lessons learned from the ‘Dot-Com’ technology crashes of 2000-2001 have led to a more astute consumer base and cautious investors.

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