Posts

Google Analytics Audience Overview Report Explained

We have created a short explanation to demystify various aspects of Google Analytics reporting, starting here with the Audience Overview report. 

Refresh Your E-Commerce Marketing Plan

If 2017 was a bumper year for selling online then this should be a clarion call to ‘up your e-commerce game’, start by looking at your current Internet marketing services.

The Best Way to Remove Fake Spam Referrer Traffic from your Analytics Reports

Referral spam getting you down and causing web stats to fluctuate with a high bounce rate? Read on for a workaround in Google Analytics.

Blinded by Secure Search – Not Provided

Google decided to unleash “secure search” in full, thus blocking out 100% of ‘organic’ search terms (of searches within the Google search engine) from the reporting within Google Analytics.

Instant Gratification – Google Previews

There are pros and cons to the new ‘Instant Previews’ feature depending on one’s point of view. From a searchers standpoint, it certainly is a time-saver.